Skip to main content

AdSense Terms & Abbreviations . . .



Common AdSense Terms & Abbreviations

Google uses some terms and abbreviations in their AdSense dashboard. If you're a webmaster and if you're working with AdSense then you should know those terms clearly. If you understand what do these mean, then you will realize what to do to boost your revenue. So guys, let's read the following sentences . . .


The most confusing terms of AdSense belong to the performance overview section. And I'm gonna make it clear for you . . .
AdSense Overview on Android Phone



ESTIMATED EARNINGS  |  Subject to change

This is the estimated earnings for a particular period (Maybe one day or one week or as per your selection in the period section) and it can be changed automatically. Though it doesn't change much. In most of the cases estimated earnings remain same even when it's finalized. But sometimes you may experience change only by few cents.
PAGE VIEWS  |  The views of your site's pages by visitors

The number of time a user views your page displaying AdSense Ads. AdSense will count only one view even if there are multiple ads. 

IMPRESSIONS  |  The number of Ads displayed 

An impression is counted for each ad requested that returns at least one ad to the website. For example - your site contains 3 ads. If your site is viewed for 10 times and all the ads are displayed properly, then your impression will be 30. 

CLICKS  |  The number of times that a user clicked on your ads

 There is nothing more to write about. But I would like to suggest you to be aware of few things:

  • Never click the ads of your own site even not to test
  • Never encourage someone to click on your ads


CTR  |  Click Through Rate
  • Page CTR : The number of ads clicked divided by the number of page views.
  • Impression CTR : The number of ads clicked divided by the number of ad impressions. 




CPC  |  Cost per Click

The amount that an advertiser pays for each click. You can calculate it as - Estimated Earnings divided by the number of clicks made by the visitors.




RPM  |  Revenue per Thousand Impressions
  • Page RPM: The average earnings per thousand page views. Mathematically you can say, Page RPM = (Estimated Earnings/ Number of Page Views) * 1000.
  • Impression RPM: The average earnings per thousand impressions. Or you can say, Impression RPM = (Estimated Earnings / Impressions) * 1000.  


 I've modified the explanations little bit. If you would like to read the terms directly as Google says, then read this help page and scroll down to the Performance section . . .



Stay with Marks PC Solution to get more interesting IT topics!



Labels:

Comments

Post a Comment

Popular posts from this blog

GTA San Andreas Cheat Code (PDF)

After Vice City, San Andreas is the most popular game released by Grand Theft Auto (GTA). Usually GTA releases role playing game. San Andreas is such a game where you can act like a person. You can do everything. You have to take part in missions and complete them.  To make your missions easier, there are lots of cheat codes. If you can properly apply these codes, the tough parts of the game will be easier. Cheat codes are somewhat like keyboard shortcuts of computer programs.  I've shared 63 cheat codes below. There were more cheat codes in my collection, but I've omitted the less important cheats. Effects or result of the cheats are on the left side, and the codes are on the right side.  You can copy the following codes in your PC. And for your convenience, I've also uploaded a PDF file of these codes. You will find the download link at the bottom.  Effect Cheat Code Adrenaline Mode MUNASEF All Cars Explode ALL...
8 comments
Read more

Office 2016 Activator (KMSPico 10.1.5)

It's been couple of months after the release of final version of Microsoft Office 2016. And maybe you're tired of finding for a working activator for this version. Today I'm gonna share Office 2016 activator with you - no more waiting!! About the Activator   Name: KMSPico 10.1.5 File Size: 3 MB (Approx) File Type: Zipped Folder 100% Neat & Clean - No virus! Activating Capacity . . . KMSPico 10.1.5 is successfully leading the KMS world for last few months. If everything is okay, success rate is 100%. This tool has been tested and verified by Marks PC Solution. With this tool, you can activate -  Office 2016, 2013 & 2010 Windows 10, 8.1 & 8 Hopefully this version will work for both 32 bit & 64 bit versions of Windows. Installing Office 2016 Collect/ Download Office 2016 Professional Plus from Microsoft or somewhere else. Install it as trial version without any key. Use the follow...
187 comments
Read more

Joining Texts from Multiple Cells in Excel

  Programs like MS Excel is full of functions. There are many useful functions that we don't use or we don't know about. One of them is CONCATENATE. It means joining or linking. With this function you can join texts from multiple cells. Let's see how . . . Suppose you're working in an Excel Worksheet where you need to combine texts from different cells. I'm gonna show you an example. Let's consider the image below -    What do you see ? I've imputed First Name and Last Name. In Full Name column I've used the formula i.e. CONCATENATE. And in the last column I've added Mr. with the full name.    So how do you use this formula ? Here it is -  =CONCATENATE(A2," ",B2) Observe it carefully. You can add more than 02 cells with this functions. Here I've just used 02 cells. You may think what is this " " for ? You may notice that there is a space between the two i.e. " & ".  If you don't use " " then you...
Post a Comment
Read more